They were very professional listened to our feedback and translated that information to a design that our executive team was happy with.
How ahartness started their logo design journey
Who are you known as?
Destination Innovation Chatham County Schools
What’s your company slogan?
Tell us a bit about who you are and the people you reach
We are a public school district in NC. We serve students in grades K-12. We are moving into a new strategic plan and our theme for this year is Destination Innovation. We are challenging our teachers and staff to be more innovative.
What industry do you think your business is most related to?
Blues: Knowledge, trust, calm and honesty.
Reds: Energy, action, passion and love.
Light neutrals: Purity, balance and sophistication.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
I am including a few files that might give you some ideas. Our new district logo has a navigation image, book, and horizon....... our colors are burgundy/purple, grey, and navy. We like the light bulb image that we found from another organization. I am including that below as well. We are also using the book innovator's mindset this year. The images on that book are grey and red and include gears. Our leadership retreat will use the colors in skittles.....lightbulbs.....gears....and the colors red, grey, and black as dominant colors.