VetScoop got their new logo design by running a design contest:
Design a warm logo that appeals to millennial pet parents
Check out VetScoop's Logo design contest…
Animal & Pet
VetScoop is a real-talk resource for pet advice that pet parents can trust. We provide quality, science-based, down-to-earth pet health information online using our team of expert veterinarians. Our target audience includes millennials, Gen X, and Gen Z. We embrace a warm, cozy, friendly relationship with pet parents...we're nerds at heart who want all pet parents to have accurate information about how to keep their pets healthy!
Other color requirements
Primary colors -- focus on these: #082C3C, #124354, #DFB0A4, #C88A76, #CBBDAF Secondary colors: #ABC0BE, #B5BB98, #D1A16A, #DFDACF Accent colors: #BE7312, #7D2116, #3D471B, #008A95, #2C1815
We have been using a wordmark for some time but would like to incorporate design element(s). Please review our brand guidelines to get a feel for our brand and what we’d like to see/feel in a logo! Note: The word VetScoop should be clearly connected in the image – not 2 separate words. Things to steer clear of: • Clip art animals • Animal photos • Sterile veterinary imagery • Using a dog OR a cat – we need to appeal to both dog and cat owners Elements to use: • Texture – chalkboard, wood, coffee foam • Silhouettes • We like the feeling of a coffee shop and would like to see some designs using a coffee cup…this can be either with animals, or without • We’re open to combining unlikely imagery! • We’d like to focus on creating a comfortable, relatable feeling in our audience • Think about how you would feel sitting down talking about your pet with a trusted friend over a nice cup of coffee – that’s the feeling we want to evoke.
Every design category has flexible pricing for all budgets. Logo design starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
VetScoop collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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