roypenrod got their new logo design by running a design contest:
Design a unique icon logo for One Healthy Nation
Check out roypenrod's Logo design contest…
Medical & Pharmaceutical
IMPORTANT UPDATE: I am looking for a design featuring a unique icon that communicates who we are as "One Healthy Nation". I didn't realize this until I saw a few mascot designs coming in. We already have an illustrator designing mascots for our individual products, so that's not what we want in our logo. I'm looking for a designer who can come up with an iconic image that grabs me and makes me say "Ok, they get us. That's who we are." If we knew what that iconic image was, we would just tell you. But we can't figure it ourselves. That's why we needed to crowdsource it to the most talented designers on the web. Show us who we are, so we can show the people we're trying to help. This isn't just a business for us. This is our life's work. This is a movement. And we need an icon that our people can rally around. WHAT WE SELL AND WHO WE SERVE: We sell all-natural nutrition supplements. We help people make healthier choices today so they can feel better, look better, and live better tomorrow. Our primary market is women, age 24 to 44. The majority have children and families. Although these family-oriented, health-conscious women are our primary market right now, we will expand into other market segments in the future. We need a logo that won't alienate men or women so we can grow into these other market segments as we grow.
WHO WE ARE AND WHAT WE'RE LOOKING FOR: We're looking for a talented designer to translate our vision into an icon and typography that captures the essence of our mission. We realize people aren't perfect and many of them struggle to make a healthy choice. We encourage people to just start by making a healthier choice today so they can feel better, look better, and live better tomorrow. We're all about bringing people together in a supportive community. The last thing we want is for people to feel like they're failures because they can't instantly start living this "healthy lifestyle" they see other people talking about. KEYWORDS THAT DESCRIBE US: community, acceptance, encouragement, healthy, vibrant, fun, down to earth, natural IMAGINE THIS TO UNDERSTAND WHO WE ARE: Imagine an almond as a cartoon character. He's standing there and holding hands with a different fruits and vegetables. You've got a carrot, apple, broccoli, avocado, banana, a pear, stuff like that. That image is our way of seeing our community. It encourages all different ethnicities and body types to come together, focus on making healthier choices, and to support each other. NOTE: WE ARE NOT LOOKING FOR A DESIGNER TO TURN THIS IMAGE INTO A LOGO. WE KNOW IT'S TOO DETAILED AND WON'T WORK AT SMALLER SIZES. We need a designer to understand who we are and what we believe, then translate that into an icon and typography that communicates the essence of who we are to our market. The logo needs to scale well and look good at small sizes (like on our supplement bottles) and larger sizes (like t-shirts and cloth shopping bags). The icon must work to the left of the typography. This is how it will appear on our website. It's great if the icon also works above the typography. NOTE: Do not worry about impressing us with mockups. Just show us the logo itself.
Every design category has flexible pricing for all budgets. Logo design starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
Designers across the globe delivered design magic.
roypenrod collaborated with designers to refine their ideas
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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