This design was exactly what we were looking for after multiple iterations and redesigns. The skills of the designer are clearly at an advanced level and was able to respond to requests quickly. The designer could improve by communicating more often and walking through the design changes to improve communication. If the customer knows what changes were made the designer can receive more accurate feedback from the customer.
How kevinVD started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
We are a family owned, 4th generation florist with almost 30 locations. Our locations are in several states and have their own website and their own brand names. Family Flowers (familyflowers.com) will be the national brand and site to order for all our shops. We want to portray family owned, local, real florists. Target audience is 60% women, but slightly younger audience 25-45. We sell fresh flowers mostly, some plants, and want to focus on how we are different than our competitors by being real expert florists with lots of locations that can deliver fresh flowers same day.
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