Winning design by Eldeaf

Completed contest

Design a tech startup logo for Vinewave

lawrencecawood needed a new logo design and created a contest on 99designs.

A winner was selected from 258 designs submitted by 78 freelance designers.

258

entries

designers

winner

Learn more about logo design

Entries from this contest

by Eldeaf

by Lightning McQueen

by Crnoglavac Nikola

by Lightning McQueen

by Dhery™

by fuad77

by Rumah Lebah

One of the designers who made it happen

Winner - Eldeaf

Eldeaf was great! Interpreted brief and messages to the designers to come up with a stellar design early in the contest that stood out through a sea of submissions afterwards.

- Anonymous

How lawrencecawood started their logo design journey

Who are you known as?

Vinewave

Tell us a bit about who you are and the people you reach

We build modern business software products for mid-sized to large enterprises around the world.

What industry do you think your business is most related to?

Technology

What colors do you want to see in your design?

Greens

To give us an idea of the overall feeling of your brand, let us know which styles you lean towards

Classic

Modern

Mature

Youthful

Feminine

Masculine

Playful

Sophisticated

Economical

Luxurious

Geometric

Organic

Abstract

Literal

Design inspiration

I like the 'A' logomark, a simple and elegant shape

I like how the product logos reflect the main identity. We'd like to do that with out product suite (in the near future).

I like the unique shape of the logomark, that it can be rendered as line art, and as overlapping shapes/gradients.

I like the line art logomark and the rounded font. Nice composition.

I like the use of geometric shapes in a logomark

I like the font

I like the simplicity of the logo, the line art

I like the rounded font, and the simple yet versatile logomark

I love the use of the colored triangles that make up the 'B'

I like the colors and overlapping gradients that make up the bird shape

I like the unique shape logomark and that it can have a gradient applied to it but can also work well in black and white. Nice composition.

Unique circular logomark with gradient that works well in black and white

I like the overlapping colored shapes that join together to create a unique logo

Nice font

I like the simple unique shape that can be rendered as line art or with gradient fill

I like the 'A' in the text and the nicely spaced kerning

I like the logomark that's made of different gradient fill shapes, that can also be rendered as line art (e.g. in white on top of a pic).

I love the composition of this logo. And the uniqueness and simplicity of the '3D' logomark.

I like the simplicity of this unique shape and that it can be drawn as line art

Other notes

*UPDATE - May 23* Thanks everyone for all the amazing submissions so far! We've refined our requirements based on our discussions around our new identity:
- We like logomarks that are a play on the letter V
- We don't like logomarks that represent "VW." We don't want the "W" specifically incorporated into the logomark.
- We like logos than are able to have a companion line art version
- We like it in (vibrant) green colors

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We're a SaaS software company, building modern enterprise software products. Our apps focus on productivity and the "future of work."

The word Vinewave is a generic name for our software company, it has nothing to do with vines or waves. The logo we're looking for should be abstract and not a literal representation of "vines" or "waves" of any kind. A play on the letter V is a good place to start.

Some things we'd like to change about our current logo:
* We'd like a modern, thicker, more rounded font with nice kerning, maybe with simple unique elements/negative space/curves/notches in the text if not overkill.
* Play with sentence case and lowercase text options for the wordmark
* We prefer a horizontal logo over a vertical one, with the logomark on the left of the wordmark instead of above it.
* Our green circle logomark might be too big in relation to the text.

In terms of the logomark:
We like the green circle, but we'd like to play with other ideas. As a starting point we'd love to see if the green circle could perhaps be modernized, maybe a different "roundish" or even geometric shape that retains the essence of this logo but is more edgy and stylish. Maybe bending/squashing the circle in different ways could create a unique shape for us, instead of our current "random concentric circles" logo. But we're open to completely different ideas.

A challenge with our current logomark is that it doesn't look good when flattened and filled with a single color (it's an odd shape if the gradient is removed). So that makes it difficult to do single-color black & white versions, and we'd like to fix that with this new logo with a flatter and more minimal design.

Some words to describe what we're looking for in terms of design: modern, minimal, clean, simple. With a little bit of flair.

I like how the new Atlassian logo can be themed in different "fun" ways (e.g. https://cdn-images-1.medium.com/max/2400/1 and https://cdn-images-1.medium.com/max/2400/1 - we'd love to be able to do that with our logo if possible.

Besides our company identity, we have a suite of software products which are independent but don't yet have a brand identity. In future we'll be looking to brand those product logos too, in a style that is unique yet retains the feel of our company logo. We also want to include the word Vinewave on our product logos in future so they can tie back to the main brand. I like how Atlassian and Freshworks gave each of their products unique logomarks (see https://cdn-images-1.medium.com/max/2400/1 and https://getcrm.com/uploads/freshwor…0x375.png). So just something to keep in mind.