paulsheppard got their new logo design by running a design contest:
Design a streetwear brand logo for tastemakers
Check out paulsheppard's Logo design contest…
TARGET AUDIENCE / NOTES: - males & females aged 15-30 with a more casual style / streetwear aesthetic - people who have a love/passion for expressing themselves through style - "tastemakers" - people who are not afraid to step outside of their fashion comfort zone and wear something that is a departure from what is the 'norm' - music tastes typically include: hip-hop / rap, electronic music, alternative, top50, etc - keen interest in things pop culture related: popular movies & television shows of the past & present, toys & toy collecting, fashion and a mild interest in art - a positive relationship with exclusivity - the idea of owning something limited - education level varies: customers will be a mix of high school & post-secondary students while others will be non-married graduates or young adults with no education background who have not moved on to the fatherhood stage yet in life - average income: luxury fabrics & completed garments but with an affordable price-tag MISSION STATEMENT: Inspired by the word “connoissuer” - self-appointed expert of YOUR taste! kan-ə-sur; noun: an expert judge in matters of taste. Kanesur is an independent streetwear brand established in 2020 for the tastemaker in all of us looking for their threads to match their personality; personal & expressive. A life of music, movies, television, toys, video games and fashion - the influences that inspire our clothing are broad and not limited to a specific era or generation.
The logo needs to have a sophisticated / modern feel to it and feel luxurious without being in-your-face opulence. We want to strike a balance between something that "feels" luxury but doesn't feel alienating to anyone because this brand will be very price-inclusive (priced fairly) and NOT targeted at a high-end market. We have attached some sketches of different font faces and etc that we were playing around with to see how it looks. **IMPORTANT:** 1.) We really want to see logo concepts with the "upside down E" or otherwise referred to as the "schwa." This upside down E as you see in the sketches gives some 'funk' to the logo / typeface that we are hoping for and it will help people to pronounce the name correctly. Please provide concepts both WITH and WITHOUT this "upside down E" so that we can see options for both please. 2.) We also experimented with a few other things with the text that you could play around with in your logo concepts as well if you wish: - two "dots" above the A - this phonetically will be fine but design-wise not sure how it will look - doing the "R" on the end of the word Kanesur in Captial Letter and flipping it on it's vertical axis. You will see an example of this in the sketch provided - please have a look. Any questions or concerns PLEASE ask - better to have a firm idea of what we want than be guessing!
CA$669 Silver package
Every design category has flexible pricing for all budgets. Logo design starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
paulsheppard collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Excellent designer who goes above and beyond to achieve the results you're looking for. Communicative, patient, creative - everything you could ask for in a graphic designer. A++
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
We make videos about celebrities, networth, money, rich lifestyles, and controversy. Our target audience is someone that
We are a clothing and apparel brand the will make t shirts, shorts, hoodies, hats and other accessories for both men and
We are establishing a new business producing, marketing and selling high quality female tennis clothes and tennis appare
Mid to low-end jewelry. Consisting mostly of gold and diamonds targeted to children and women.
Your Gym Wear is an online company that sells Fitness wear/Gym clothes for all ages. Our Target audience is Fitness Guru
We secure exclusive sneakers and goods that are sold at 2x-3x retail value in the secondary market and provide an opport