Design a luxurious, classy, iconic logo for a sexy lifestyle food brand

LOVEMYBODY®

TRUE LIFE is a Start-Up from South Germany and currently building various brands around the topic of "Bio-hacking" and natural nutrition.
An important aspect of biohacking is a proper and healthy nutrition and the absorption of essential nutrients.

Supplements, Super Foods and Nutrition Advice for a modern audience in one of the fastest growing markets worldwide: Health and Fitness.

The name of the brand is LOVEMYBODY® .

LOVEMYBODY® is a premium brand.

The target group is female, strong, independent and confident. The target group is 18 - 65+ year old women.

Women who are committed to spend money for high class and premium products.

Our brand is for women who know their body and love their body unconditionally.

We are only using plant based ingredients to fuel your body with love.

All of our products are vegan and animal friendly. Our supplements and superfoods are produced in Europe and are subjected to the highest european standards.
The GMP Certificate guarantees that all our products contain the composition, purity and substances as printed on the label.

We want to create an elegant and chic brand that is based on natural products ( so elegance stands first!).
The Design must “tell the story” 80% elegant and only 20% Natural/ plant based.

We need an elegant and straight, minimalistic and feminine logo. That reminds of a beauty or cosmetic brand.

Because the backround is going to be colourful, the logo should be not too colourful. We would prefer 1 or 2 colours only.

Please have a look at our attached briefing.
This will include more important information and pictures.
We have attached the briefing as a Google Docs Link and also as a PDF-Document.

https://docs.google.com/document/d/…sp=sharing