Great work, reactivity...I'm pleased to have work with this designer.
How callinger started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
Our family pet store sells a wide selection of reptiles/amphibians and supplies/food to animal lovers in Northern California. 85% of our animals fall into the lizard and snake categories.
- Experienced reptile enthusiast (30-60 males)
- Young kids interested in reptiles (and their parents)
We're unique from other stores for 2 main reasons. 1) family owned and operated and 2) we're clean and modern, much unlike our competitors. This should definitely be conveyed through the feel of the logo.
Much of the work we do is educational, teaching families and kids how to take care of their cold-blooded friends. Approachability is important. We aim to help eliminate the fear or apprehension that many people feel towards reptiles.
In 2014 we established and hosted the first Repile Expo in Redding, California, coined 'Redding Reptile Expo.' This logo will most likely be used in conjunction with the expo as well, with slight modification.
What industry do you think your business is most related to?