Design the logo for one of the coolest new community spaces in London.

Zo

A city dweller's space

Zo is a modern community space in the city designed to make it easier for people to connect with one another. We are a Restaurant, Bar, Café, Co-working space, Events space. Aimed at young professionals in the city (20s, 30s and up).

We have been playing with a yellow star motif in a speech bubble to indicate conversation. Happy to see any new ideas/symbols that you can think of that symbolises people connecting (spark, ideas, stars, campfire etc). I've attached the working logo to this brief, but happy for you to ignore this if you have other ideas! (Please don't include 'The' in your design- thanks!) I've also included a brief overview of the business to give you a little more context. There's an option to include the slogan 'A city dweller's space' - but not compulsory at this stage.

UPDATE:

I’m sorry to do this but we have some updates on the branding after some consultations.
I would like for the main word to be “Zo” (instead of Zocial) in a handwritten, almost scribbly (but still legible) design - almost like it was a signature. I would also like the slogan ‘A city dweller’s space’ included in the logo too. I’m sorry for the changes, but hope you’ll still be happy to proceed. Still flexible on colouring! If you have any questions please let me know.

Many thanks,

Anna.