johnston.gabriel got their new logo design by running a design contest:
Design a logo for Loon Kombucha, a new kombucha brewery
Check out johnston.gabriel's Logo design contest…
Food & Drink
Loon Kombucha will make raw organic kombucha teas in southeastern Ontario, Canada. Kombucha tea is a fermented probiotic – meaning there are living organisms in the drink that support human health. These teas offer many benefits, including: • Improving the digestive system through probiotics • Increasing energy with enzymes and B vitamins • Easing joint pain • Assisting with weight loss through acetic acid and polyphenols • Strengthening immune system with antioxidants Most kombucha tea looks like regular iced tea. Boring but tasty. Loon Kombucha on the other hand is brewed bright and beautiful – astounding shades of rose and violet and dandelion. See attached pictures for two examples of our colours taken in flip-top bottles. We have three main flavours of kombucha of the colours noted above and we will also make a cold brew coffee (nothing to do with kombucha). Loon Kombucha will first be sold at three different farmers' markets. We will sell refillable glass growlers and boston round bottles. The glass will be transparent so as to show off the wild colours of the drink. An individual can come each week with our official bottle and fill it with any of our three flavours or with the cold brew coffee. For this reason, we will not be producing individual labels for each flavor. Rather, we will use this logo that you will design and print it on all the bottles in one colour – black. Additional information will also be printed on the bottles, and we will want your help with that, but for this competition, show us what you can do with the logo. TARGET AUDIENCE Farmers’ market consumers tend to be female and married. Many have completed post graduate work. Cooking and family meals are important to them. They care deeply about the quality and source of their nutrition. They are drawn to farmers’ market foods because the foods are fresh and of higher quality and better value. The foods are locally produced, tend to be better for the environment, and can be traced to the producer as opposed to many foods available in supermarkets.
Other color requirements
I'd like to explore the following colors: Dark neutrals: Formality, mystery, exclusivity and luxury. Light neutrals: Purity, balance and sophistication. Let designers make suggestions:
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
johnston.gabriel collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Essence of Cajun Cuisine will provide quality Cajun foods, with emphasis on po’boy, to Georgia and surrounding cities th
We are a fun run marathon that incorporates running with wine tasting in the Niagara Region!
I am starting a freeze dried food company. We are starting with mostly sweets but will eventually focus on savory entree
We sell CBD products primarily to 50+ age demographic for pain relief and arthritis. It is for a new health and wellnes