Tell us a bit about who you are and the people you reach
We are a highly specialized private pediatric practice (two doctors)
1. a pediatric dermatologist (skin specialist)
2. a pediatric lung/airway specialist
both of us are pediatric allergologists
Our cooperation is a start up in Heidelberg, but as specialists we will be seeing patients from the greater area in southwest Germany.
What industry do you think your business is most related to?
Blues: Knowledge, trust, calm and honesty.
Let designers make suggestions:
Dark neutrals: Formality, mystery, exclusivity and luxury.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
09162015 added: we find that the Pediatricum Heidelberg writing in most signets gets very small so an option is to have the writing next to it or some logo with the initial PH and on the right or below Pediatricum Heidelberg
The pediatric dermatology practice already exists as can be seen on http://www.kinderderma.de
The stile of the new logo can be however, different, since it is a new start up.
Pediatricum Heidelberg can be spelt also with capital letters on front.
The logo should transfer a high medical professional standard (like a university institution), it could contain the Latin date of foundation (MMXV) or 2015. We thought a round signet type logo could be nice. Examples are http://www.medizinische-fakultaet-h…delberg.de. But it should be simpler cleaner drawn. It might contain features of the city of Heidelberg (castle, old bridge, hills, river, or else e.g. somehow a simple sign for lung and skin). The sample jpg is only an idea. Designers can feel free to come up with something totally different.
It is a pediatric practice so color is possible but it should not be too childish.
The logo is intended for website (favicon needed) and business cards as well as letter head so the background should be white or translucent as needed.