PT was very easy to work with.
PT is very responsive, accurate and provided all the adjustments in a very short period of time until we reached the logo that really corresponds to our needs and briefs
Rakela was a pleasure to work with and designed a logo that gave me everything I wanted... and more!
- Vanja 99
Great communication and great design.
creative designer, very receptive to ideas and suggestions, quick to complete them
It was a pleasure to work together. Creative ideas, quick answers to questions and fast transfer of my propositions. I´m very happy with the result! Thanks!
- Lisa Grimm
Always friendly and fast. Thanks again :-)
How kissaniko2 started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
Medway Diet is a new enterprise founded by an anaesthetist and an intensive care specialist. Its goal is to help people lose weight under the supervision of doctors.
Medway is the abbreviation for Medical Way.
Clients lose weight by following a well-structured programme, which we named Body Shape Care Programme. The doctor and the individual looking to lose weight are going to keep in touch in person or online throughout the duration of the programme. Its main element is a drink called Medway Diet Drink, which has to be drunk three times a day and must be supplemented by a weight-loss diet.
It is important to note that albeit this is a weight loss programme done under the supervision of doctors, we do not want to emphasise the role of medical care. The message is: Lose weight with ease! The medical background is simply a safety net helping those who want to lose weight to follow a diet that keeps them healthy instead of killing them. The primary target group of the programme is those who want to look prettier, achieve the body they want, but those who have an underlying disease (such as diabetes, thyroid gland-related problems or high blood pressure) can also decide to partake, and the programme is specifically recommended for expectant mothers during the pregnancy and afterwards and for overweight children (over the age of 6).
The female doctor is 30 years of age, very pretty and she is in a great physical shape. We would like to portray her as a sort of role model in the communication campaign, who people would like to resemble but also follow her advice wholeheartedly because she is an expert. She will communicate very cordially with the people wanting to lose weight, it is not going to be a doctor-patient relationship, she would rather act a friendly advisor.
The task now is designing the company and the product’s logo. Moreover, it is necessary to know that we will ask 99designs to design the packaging of the product as the next step, although we currently have no information on how it will look, but this could be useful to know for the current design regardless.
The product’s name will often be used together with the name ‘Body Shape Care Programme’.
What industry do you think your business is most related to?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
In the future, we will specify the product for the given target groups: MOM, Kids. Therefore, the logo must be suitable for the creation of sub-brand logos later.
The product is not cheap, costs around EUR 200/month, thus it represents a higher category.
Buzzwords: beauty, physically fit, easily, safely, relaxed, easy-going, friendly, cordial.
I'm pretty sure, that I'd like to use the typo so: MedWay Diet. And the main message is the Diet, not the MedWay.