**Comment Added: I want to add a note that we are not totally committed to the butterfly, and want to challenge designers to create alternative morphing type logos. Something futuristic and slick! A logo that represents transformation without the butterfly and shows change, through symbols, font, colors, futuristic shapes, etc... something slick, and clean, not too busy. Pop, and show a freshness on the bottle design. Shape changes and structural changes etc...
The story behind our company name is that Morphology is the biology dealing with the study of the form and structure, and the concept is that our skin care products will "Morph" or transform your skin into a new you.
We are interested in symbolizing change or "morphing" in our font of our name Morphology, or in some type of logo icon. We are very open to artistic concepts of this.
The product line was developed by a microbiologist who studied medical journals to come up with a proprietary formula for our skin serums.
We want our line to be modern and symbolize change, morphing and transformation. We like a lower tone of colors, but don't want it to be all monotone. We hope that designers can offer a creative artistic concept to represent our brand and the future of our company.
Our tag line is "Transforming your skin through science" and is important to be included in the logo.
Our logo will be placed on frosted bottles like these: http://saratiprivatelabel.com/blog/…ackage.jpg
These will change over time, but for now it is important to take this into consideration when creating the design. We will also build a website and other products later, so this will be the start to a possible brand portfolio.
Because we are making a line that is different than the current skin care available, it is important that we stand out and look different and smart. Science is what is the proof of our product and we want to make sure our brand maintains the integrity of the product.