tbooth got their new logo design by running a design contest:
Create A Winning Design for A New Doughnut Shop
Check out tbooth's Logo design contest…
Food & Drink
Johnny O’s World Famous Original Spudnuts® Target Audience: Adults 35+ who fondly remember Spudnuts®, North America’s top selling doughnut brand from 1940 -1979. Benefit: Johnny O’s World Famous Original Spudnuts® are the planet’s most mouth-watering doughnut – lite, airy, and delicious -- made with the same potato-mix ingredients and the original recipe that made it North America’s most popular brand from 1940-1979. Reason Why: That’s because Johnny O’s World Famous Original Spudnuts® has the secret potato-mix recipe originally created by the Pelton Brothers, the founders of Spudnuts® in 1940, bringing back the brand in its original, delicious taste for the millions of consumers who fondly remember it from their younger days. Spudnuts® History: After brothers Al and Bob Pelton of Salt Lake City ate potato-based doughnuts in Germany in 1936, they created a potato based doughnut mix that became the secret recipe for world famous Spudnuts®. They went into business in 1940. By 1968, there were over 315 Spudnuts® Shops, making it the largest doughnut franchise in North America. The chain was sold to Dakota Bake N Serve in 1973, and a few years later, a financial scandal involving Dakota Bake N Serve management put the company and the Spudnuts® manufacturing facility into bankruptcy. Unable to provide the Spudnuts® Shops with doughnut mix, many of the local franchises tried and failed to replicate the secret recipe, and the brand disappeared, with the shops converting to selling flour-based donuts. During the existence of Spudnuts®, there were over 600 Spudnuts® Shops located across all 50 United States, plus Mexico and Canada. The Product: Johnny O’s World Famous Original Spudnuts® are large, fluffy and airy, never soggy or greasy. They are made of a special blend of the finest wheat flour, dehydrated potatoes – from which the name Spudnuts® is taken – milk solids, whole fresh eggs, and other ingredients mixed and blended perfectly to the secret formula. Raised in a proof box, they are then cooked at an exact temperature, and finely glazed or frosted. Creative Considerations: Logo must work for building signs, printed materials, and in-store signage. Should have a nostalgic look and feel.
Logo types to explore
The primary usage is for the outdoor signage on the building, in-store menu boards, cups, napkins. KEY: Ensure that it DOES NOT look like it is affiliated with Johnny Rockets Hamburgers in any way.
Every design category has flexible pricing for all budgets. Logo design starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
tbooth collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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