Tell us a bit about who you are and the people you reach
The Environmental Research Institute of the States (ERIS) is a 501(c)3 education and research non-profit that supports the Environmental Council of the States (the association for state environmental directors).
The purposes of ERIS are: To improve the environment of the United States; to further the understanding of the roles and activities of the states in the federal system with respect to environmental protection; to conduct environmental policy research including the dissemination of results through publications, meetings, electronic media, and similar venues; to act as a forum where state environmental policy makers interact with other environmental stakeholders regarding environmental policy in the United States; and to provide education programs to assist in the development of environmental policy in the United States.
What industry do you think your business is most related to?
Blues: Knowledge, trust, calm and honesty.
Greens: Growth, harmony and success.
Light neutrals: Purity, balance and sophistication.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
ERIS primarily works with the state and federal governments, and its focus is on getting environmental research to the state agencies. It helps agencies communicate about research gaps and policy solutions. It's not a crunchy or earthy environmental group; rather it is government and policy oriented. It would be nice if an image or graphic with the text could evoke research/government, but not necessarily literally.