Preston Dixon got their new logo design by running a design contest:
Create the next logo for 21 Steps
Check out Preston Dixon's Logo design contest…
we would like to be able to 'optionally' include the subtitle... "21 Steps to 21st Century Learning"
The work we are doing is for our not-for-profit the Anytime Anywhere Learning Foundation, which is focused on exploring what ubiquitous access to technology can mean for young people… see www.aalf.org . Audience is for school principals, teachers, but also educational leaders, policy advisors for districts, schools considering providing laptops for their students. ...our focus is on WHAT it makes possible...more so than just the laptop
Logo types to explore
The work we are doing is for our not-for-profit the Anytime Anywhere Learning Foundation, which is focused on exploring what ubiquitous access to technology can mean for young people… see www.aalf.org . …for this logo we need something that illustrates a program targeted at the use of laptops in schools. ..usually referred to as 1 to 1. …the program name is ‘21 Steps to 21st Century Learning’. Ideally I would like the logo to be able to carry both that full title, and alternatively just ’21 Steps’ if that seems possible. The program is focused on what ubiquitous access makes possible for young learners…so its learning not just within schools..but as our logo says anywhere anytime…. ..here is some the brief we sometimes use.. “What does ubiquitous access to modern technology makes possible for learners? How well are we responding to both the needs of our modern learners, and the unprecedented possibilities technology is now presenting them with? Is it time for us to be much bolder and more ambitious in our expectations of what our modern learners might be capable of? ..ideally we could use the logo for titling on everything…notes, video we are shooting at schools..and on a large number of powerpoint slides we are preparing for workshops which show educational leaders how to make this possible… keep in mind for coherence we might also be able to use the character(s)..illustration within the logo and also change it to embed each Step for eg the .ppt slides…does that makes sense…in other words… for Step One, Step Two etc.. Another idea we had about the logo .... is that the 21 Steps be prominent, but the rest of the name (to 21st Century Learning) be part of the logo, but not as prominent. 1. Target audience - adults, professionals (eg, school principals or superintendents), policy people in education. Would like to think that gender isn’t an issue, but unfortunately the majority of people at the higher levels mentioned are male. (Still, I don’t like to reinforce stereotypes….). They are experienced in similar types of programs in other topics of the education domain. 2. You can say our program has two focuses: It is specifically about helping education systems (from the highest government level to districts to individual schools) think about, set up, and run 1:1 laptop programs with the goal of providing all learners with unlimited opportunities to learn. Or, more generally, and flipped around, it shows schools how to re-imagine, re-design, and transform how learning happens for all kids and an essential component is that each learner has her own laptop. Based on this, there are actually three different market segments... A) Education systems and educators that know they want to be 1:1 and don’t know how to go about it. They require guidance and some clear cut actions. B) Education systems and educators who think they want to go 1:1 but need some convincing. They require some evangelism and then guidance and clear cut actions. C) Education systems and educators who recognize the need to dramatically change their systems to meet 21st century goals and challenges, yet don’t have a specific method (eg, 1:1) in mind BTW, the whole name is a registered trademark name, but, yes, it’s long
Every design category has flexible pricing for all budgets. Logo design starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
Preston Dixon collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Janism is a true professional, and wonderfully creative designer with a great eye for clean design with magnetic flair. She was gracious about the many amendments and my team ended up with a logo design we are super happy with.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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