How Steve.ansermino started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
We import and manufacture high quality and trusted agricultural chemicals (pesticides).
Traditionally conservative industry - we want to stand out as an alternnative solution.
We are backed by two major Chinese manufacturers which cuts out a lot of middle men thereby offering better turn around times and cost savings. Our current target markets are Australia and New Zealand, but plan to expand globally.
What industry do you think your business is most related to?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Like the concept of a shield (signifying protection of crops) in the label design done by our in-house designers, but cannot seem to crack the logo. Need a design that is clean and modern with a trusted, value feel. Agriculture is a conservative market so design needs to be market appropriate.
Many of the designs are coming in based on leaves and bits of plants - this has been overplayed in our industry.
Would like to see a few wordmarks as well.