Create a modern logo for a GPS software company

Crystal Ball

No

We provide GPS Telematics solutions to the B2B market. Our products include Vehicle Tracking, Mobile Phone Tracking, Lone Worker Protection & Mobile Workforce Management Apps.

We have customers in both the public & private sectors and deal with businesses of all sizes from small delivery firms of under 25 employees to large enterprise businesses with of 1,000 employees.

Our core vertical markets are Transport & Logistics, Social Housing, Domiciliary Health Care, Construction, Field Services & Facilities.

The positions that decision makers hold within these companies tend to be:
Small business owners/Directors
Fleet Managers
IT Managers
HR Managers
3rd Party IT Consultants

The software is used to understand where a companies fleet of vehicles are located on a mapped interface and where they have been. It also allows them to monitor their welfare.

So location based elements are good. (Pins, Location bleeps, track/journey taken, etc)

We would like the logo to reflect our brand as being a dynamic, secure, reliable & trustworthy company.

Font is Dax Light.
However, we are open to the use of a new font for the wording "CrystalBall"
However you should use a capital letter for the 'C' in crystal and 'B' in ball.
And the words need to be placed together.

Finally, we are currently re-designing our website and are looking to go with a flat ui, so the logo should be able to sit well within this design (see layout images above)

NOTE:

1. Please include your examples on light and dark backgrounds.

2. Please show two variations a) name underneath icon b) name to the right of the icon

3. Please avoid gradients. If you want to make the icon look 3D please use flat colour in different tones. (See examples below.)

Some More Examples can be viewed here to see the flat style and tone effects we are looking for:

http://dribbble.com/adamlcasey/buck…ogo-I-Like