I'll be picking one of two types of designs. Both will need to match the (new) Roxer theme- making things. Think arts and crafts, or scrapbooking. And they both need to look good on the 'paper_background.png' texture.
Design option #1:
- A simple design. Sterile, symmetrical.
- Easy to read, non-angled font that's casual and friendly.
- Sleek and elegant, like how apple icons are shiny (but not necessarily shiny)
- Examples: #289, #296, #581
Design option #2.
- Focus on 'making' things with 'textures'
- Looks like someone made the best logo they could from stuff around the house- construction paper, cardboard, nice fabric; actual stuff.
- Example: #120
Stuff not to do:
- Round logos. Balls, circles, bubbles
- Dark designs/backgrounds, black.
- Hard to read text.
No one has really tried a 'sticker' design yet, and that might look cool. Stickers are very tactile naturally, which is kinda what we're going for, plus it matches the 'make stuff' theme. Something like what you see here: http://squint.com/store/images/cate…ickers.jpg
A longer description:
I think I'd like a spruced up version of the attached 'logo.gif', but am leaving the door open to new ideas.
If you go for sprucing up the original I'd like to keep the multi-color boxes idea but would like each box to have a different texture. For example the orange box might actually be the peel of an orange. The brown might be a nice wood texture or cardboard. Somehow this has to also look elegant and sleek, and not like a scrapbook exploded.
I've also attached a screenshot from the game "Glitch" which shows off some nifty square-shaped icons. I envisioned Roxer's logo boxes looking something like those, but maybe a little subtler.
Our website (roxer.com) is going through a redesign, so don't feel like it needs to influence the logo design. If you decide to try something totally new, that's awesome too. Roxer's redesign is going to use a lot of patterns, textures, and really emphasize "making things", so it might be worth keeping that in mind. If I could describe the design goal i'd say it's a restrained version of "Little Big Planet 2" wrapped in an "Apple" UI. Easy, eh?