Completed contest

Create an inspired original logo

ColinL needed a new logo design and created a contest on 99designs.

A winner was selected from 262 designs submitted by 83 freelance designers.

262
entries
83
designers
1
winner

How ColinL started their logo design journey

Company name

Pool Safety Systems Limited (often referred to as PSS)

Overview

PSS are a small UK based start-up company, involved in the development of electronic safety devices and systems associated with protecting individuals in a swimming pool environment. Some of our products are developed for retail and some (mainly the systems) for business to business sales.

The business is not only forward thinking in its products but also in its entrepeneurial spirit and the way in which we intend to market ourselves and our products. Contemporary, cutting edge, vibrant, lean are words which could be used to describe us. Traditional, corporation, legacy are not!

We would regard ourselves as being more Zoggs than Speedo, more Apple than Microsoft.

Tell us a bit about who you are and the people you reach

The devices themselves will mostly be worn by kids and therefore need to appeal to them. However, fundamentally the company needs to sell the devices to parents and in the case of the systems, to professional swimming pool operators. The business also needs to have credibility with national and international swimming and lifeguarding associations.

Requirements

An eye-catching logo which sets our business in its sports/swimming context, manages to communicate the seriousness of the safety element of our products, whilst also retaining an appeal to kids and parents.

The logo is intended to be used on all aspects of our corporate branding; from a new website to Powerpoint Presentations to corporate literature to our business cards and stationery.

We currently have a company strapline "swimming with confidence" which we would ideally like to retain.

We would like the logo to be supplied in as many digital formats as necessary to facilitate use on the web and in professionally printed media.

All designs must be completely original

Custom package

$589

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