You can see our current sales landing page and sample product videos here: http://www.bluegrasslearning.com/schools. We are in the process of completely overhauling the branding look and feel of this product.
We are releasing a new product name, while keeping the company name. The company is Bluegrass Learning Services, the product name will be Family Five. We need a logo for the 'Family Five' product. While we are happy with the branding for Bluegrass Learning, we feel the branding for this new product needs a different approach. Bluegrass Learning branding is professional, upscale and traditional.
The Family Five product should have a "fun and energetic" feel. Bluegrass Learning utilizes dark blue and grey colors, while Family Five should be more bright colorful and fun. While our end users are parents of elementary age children, you should also keep in mind that our purchasing customers are senior level school district administrators so a completely childish logo won't work... but bland and generic like a bank logo is also not what we are looking for.
The purpose of this product is to:
1. Help schools improve parent-teacher relationships
2. Help families understand how they can support learning at home
3. Help young students achieve at higher levels because of 1 and 2!
We hope to help children by better connecting our schools and our families.