Kal Visuals is a independent media and production house. The focus of Kal Visuals is travel, adventure, and lifestyle filmmaking and photography. However, as a company Kal Visuals does everything: commercial photography, weddings, music videos, comedy sketches and the list goes on. The target audience is young adults and millennials between the ages of 18-27. We are a company that represents the will to live and the desire to explore that is ever-growing in our society. We want to target individuals who have an entrepreneurial mindset as well as creatives (artists, dancers, musicians, bands etc.). Furthermore, we are aimed at individuals with a passion for the great outdoors and who live a lifestyle focused on adventure and exploration. People who sport companies like North Face, YETI coolers, Patagonia etc. At Kal Visuals we believe to define is to limit and anything the mind can conceive and believe it can achieve. Kal Visuals is a positive and forward thinking organization set on capturing the radiance of the world. Moreover, Kal Visuals is a company that thrives on adventure and lifestyle work above all else. This company is all about supporting and celebrating Mother Nature. Thus, we would love to have our company logo incorporate both nature and media. Additionally, we believe the simpler the better so we would love our logo to be very clean, crisp, minimalistic, organic, and have a vintage style. Also some ideas we have been messing with have been the obvious: a camcorder or a dslr or a vintage style camera. However, on the abstract side we were thinking maybe a birds eye or something to represent the ability to capture images while still celebrating nature in our logo. Moreover, we would love to see some mountains or trees (evergreens or redwoods) in the logo. We feel these are two elements of nature that expound the power, endurance, and impact we aim to have at Kal Visuals. However, with all this being said we are a very openminded company so we are more than willing to look at something completely different from what we've asked/suggested. We will pick what best represents our brand and has the best look and that's that. Let us know if you need any further info or assistance. Lastly, look at http://www.kalvisuals.com to get an idea of what the company looks like and the overall style.