We’re super-excited to be developing a new range of apparel! Cherry Chi Chi is a sexy, feminine and cheeky brand, naughty yet sophisticated attire designed to spice up any relationship.
We’re selling online, targeting the Australian, New Zealand and US marketplaces, professionals, 18-45. Audience is integrated – items will be worn by women, and purchased by women (as well as men, for women) & loved by both!
+ Incorporate a stylised cherry in a prominent position! We’re open to your creativity and looking for something special – Something that pops!
+ Clean, design, ( as the Cherry will feature by itself either embroidered or printed on the clothing)
+ You’re welcome to use the words Cherry Chi Chi or cherrychichi (3 words or 1 word) whichever works best with layout. Either with Capital letters or without, or a combination of the both... again which ever works out best.
+ Find a happy balance between something naughty/sexy/cheeky and sleek/sophisticated.
+ Colour palette needs to ensure Cherry ‘pops’. Vibrant, standing out loud and proud.
+ Colour palette needs to work well on black - Cherry image (NOT the words Cherry Chi Chi) will be embroidered or printed onto apparel/black fabric.
+ Stick with a horizontal/landscape layout, not portrait. This will work better with our website design, logo appearing in top left corner.
+ Use outdated and/overused fonts/typography.
+ We’re going for something sexy feminine not floral feminine.
+ No clip art cherries please.
+ Submit cluttered/busy design.
We can’t wait to see what you guys come up with! Standing by in anticipation… ;)