Pacify offers peace of mind to new parents, who have questions about their child's health all the time. Rather than relying on generic information from websites or piling into the car for a trip to urgent care - Pacify connects new parents to the advice they need, when they need it most.
For a small monthly subscription, new parents get 24/7, on-demand access to a concierge network of pediatric nurses, dietitians and lactation consultants via their smartphone. The Pacify app is also video-enabled to add that extra level of trust and attachment that are so important for new parents.
You may hear about Pacify from your favorite mommy blog, or your pediatrician could recommend it. We are also marketing Pacify as the most thoughtful gift an expecting mom can receive at her baby shower.
We see ourselves as a mobile-health service 1st... and a technology-enabled platform 2nd.
Ultimately, Pacify will be about much more than the expert advice services (nursing/diet/lactation). Pacify will be THE platform for engaged parenting.