Stan4X got their new logo design by running a design contest:
Create an awesome logo for a FinTech startup
Check out Stan4X's Logo design contest…
Inovation for foreign exchange
Accounting & Financial
4X Labs is a fast-growing Singapore-based FinTech startup with operations in Hong Kong, Thailand, India, Vietnam, France and the US, for foreign exchange rate comparison (Get4X) to end users and money changers, a service for remittance (Send4X) and business management software for money changers (Biz4X).
• Description of the organization and its target audience 4XLABS (legal name of the company - umrella brand for all solutions mentioned below) is a forward-thinking technology company that provides app services with focus on money transfer and exchange. We build web app, mobile app for consumers and APIs and software integration for money changers also. We work with two types of customers: consumers and money changers. Our passion for technology and our ability to deliver best and current rates into our customers mobile devices sets us part from our competition. • GET4X (http://www.get4x.com) is a service that help easily compare money changers rates around city. Transactions is safe and secure our team takes utmost care while associating with a money changers by making a through background verification of authorisation ensuring that you are in safe hands. • Problem statement: For travel customers and expats that want to exchange money on their trip or on the way home it’s hard to find a closest money changer with a cheaper rate. • Solution: Create a service where customers can quickly compare money changers rates around the city, book cheapest rate from their mobile device and avoid queue. • SEND4X (not launched yet) is a platform for sending money electronically across borders (i.e., remittance) • Problem statement: Customers mostly use bank services for sending money abroad. They are charged by bank and transfer last for 2 - 5 business days. • Solution: Build a service allowing customers send money from their smartphone or through website anywhere in the world in the minute without bank fees. • BIZ4X is a service for money changers to provide tool sets to this kind of small family business. In addition we have a number of solutions which are not (yet) branded like: market data, compliance tool, marketplace. • Problem statement: Money changers don’t have a tools to manage their daily routine. Most of them are using just spreadsheet documents. • Solution: Offer them tools where they can easily see real rates, sell, buy currencies and realise client acquisition. • Industry Technology Visual style See current website get4x.com • OTHER We want to look like as the same brand. 4XLABS is the umbrella brand for all included services mention above (GET4X, SEND4X, BIZ4X). Word 4X stands for foreign exchange. Each service is separated brand that including service with mobile app, web service, tool sets and other support, but it needs to be recognisable that their or part of the umrella brand – 4XLABS. Even though we expect 4 different logos. Logos needs to be modular, work well on light and dark backgrounds. We are fine with the idea of having a separate logo and text also we would like to see to have the text as the logo. The claim “Inovation for foreign exchange” can be included into design. It’s possible that we would like to change our brand colours in the future. The colours should be flat. The text should be bold enough to stand out on bold/bright background colours. The logo will be predominantly used on our website and apps, so this is where it needs to look best. • Target audience investors start up community business oriented audience money changers travelers frequent travelers advanced travelers vacationers money changers expats • Key motivations (what make them act?) Business - Feel trust and stability and confidence of decision we make Type of app users - Reliability of products and services we provide • Access to informations? Our users use mobile device on daily basis. They understand mobile application logic • Demographics Singapore, Thailand, United States, India male / female 18 - 65+ Localization Logo will communicate company / service values at the global level. • Colors Without restriction • Words to describe what we want from the logo: Trust Serouousness Global Friendly Open Flexible Young Now Future Minimalism Clean Trust • What don't want: Stiff Corporate Past Retro / Oldies / Vintage Fancy Complicated
Every design category has flexible pricing for all budgets. Logo design starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
Stan4X collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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