M_Castelli got their new logo design by running a design contest:
Create attractive design for an italian coffee company
Check out M_Castelli's Logo design contest…
Making great coffee, one drop at a time
Food & Drink
Thanks again for all the great entries! *** If any new artists submit between now and the end of the contest: I don't need to see 8 variations of the same logo, just pick your strongest one or two of that concept. *No more grinders please: A few of early entries with grinders are really good but at this point it's hard to tell apart another grinder. *No cups with steam. I´d still love to see more entries but clean, simple, elegant would be best at this point if you want to set yourself apart. Thanks you! _____________________________________________________ We market to coffee lovers. We make accessories for fresh brewed coffee. Italian name so want an Italian feeling without being too forced (don´t want a generic Italian flag). If you can include some red, green, white (Italy) that would be a plus. We specialize in filtered drip coffee so anything related (cone shape for filter, coffee cup, drop of coffee, bean) if it's unique. A lot of these have been overused for coffee logos. **We are also moving into the pour-over accessories so conical filters, gooseneck kettles, water pouring could all be interesting and unique more than just the typical cup with steam rising... If possible we would like to include the slogan but it would need to be easily separated from the logo rather then incorporated in the logo. We have merchandise the needs to be printed just logo (without the slogan). Not looking for cartoon-like drawings. A few I picked below may contradict that -but it was more that they were 'strong' looking, self contained logos (i.e. the ice creams scoops I liked that it was like a seal/sticker) We like vintage/classic look but not distressed. *Several entries have included Est. 2016. Although we are a new company, we are not going for new start-up modern feel. We want to give the impression we are a more classic, established company that has been around (even though we are new ;) Fonts **A lot of the fonts have been more stylized script fonts. They look pretty but I definitely like strong looking fonts that are clearly readable. Some of the applications (engraving on steel) the really fine calligraphy style might not work well. Thanks so much for your entries, we appreciate all of them!
Other color requirements
I'd like to explore the following colors: Greens: Growth, harmony and success. Reds: Energy, action, passion and love. Light neutrals: Purity, balance and sophistication.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
M_Castelli collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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