Great designer. Really appreciate the creativity, flexibility, and responsiveness. Thank you!
Great designer and very easy to work with
How BGSG started their logo design journey
Who are you known as?
Business Game St.Gallen
Tell us a bit about who you are and the people you reach
We organize an annual case competition for one hundred Master students. Target group are mainly Management/ Business students from all across Europe. During the event students solve real-life cases provided by international companies in different areas, such as Strategy, Finance, Marketing and Corporate Social Responsability.
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
It should be possible to use the graphic component and text component independently. We could imagine having a graphic component and a text component next to or below it. Don't be afraid to come up with something that does not necessarily contain our four letters for the graphic component. This can be abstract or something concrete. But somehow should relate to business, education or innovation/creativeness.
The overall impression should be rather classy but also modern.
Attached is our current logo. For the text component we can imagine both the full name "Business Game St.Gallen" and/or "BGSG". The new logo should be dynamic and modern.
For the current logo we used the Museo Sans Font, which we would like to maintain.