How Roger Elliott started their logo design journey
Who are you known as?
Uncommon Practitioners TV
What’s your company slogan?
Tell us a bit about who you are and the people you reach
Uncommon Knowledge, a psychology training company of 20 years require a logo for a new service to be released next year called "Uncommon Practitioners TV". The strap-line for this product is "Therapy Demonstrated".
The product is a video streaming service for practitioners and therapists. The videos contain footage of therapists treating clients.
The target market is 50+, female, environmentally aware, caring.
We already have an "Uncommon Practitioners" brand and logo (attached). We would like to incorporate "TV" and the strap-line "Therapy Demonstrated" in similar pastel colours as the Uncommon Practitioners logo while keeping the design elegant and simple.
We are open to suggestions on how to convey what the product is through the logo, however, we don't want anything too complex.
What industry do you think your business is most related to?