Company Name: Colinqs (pronounced as: CoL-inks)
Origin of COLINQS:
* The brand name was created from the first three letters of “COLLEGE” and the first three letters “INQUIRY”. I combined these two, making COLINQ and added an S to pluralize it. The finished idea became COLINQS, which stands for College Inquiry.
Type of Company:
Colinqs is a Business-to-Business company who ONLY serves corporations and business organizations that own, operate and manage public & private universities and colleges.
Who are we:
Colinqs, a rising innovator in higher education marketing, is a traffic originating, inquiry generation, college marketing communications firm serving the accredited, post-secondary education industry. The company works to find prospective students for its clients through it's advanced proprietary technology that matches prospective students to colleges with a high level of precision and accuracy.
Re-branding the “corporate image” of Colinqs llc.
Establish credibility with businesses and other professional organizations - Colinqs is at the forefront of innovation and technology for the for-profit and non-for-profit, higher education industry.
Logo / Brand Communication Objective:
* COLINQS corporate brand and logo should exude EXPERIENCE, TRUST, and PROFESSIONALISM, coupled with a “SCHOLASTIC TWIST”.
* The corporate logo and brand should communicate inside of 30 seconds - Colinqs is a company, through it's advanced proprietary technology and algorithm, that matches prospective students to colleges with a high level of precision and accuracy. And is a trusted partner in creating tailored solutions for improving university enrollment.
* Colinqs is an education marketing communications company that focuses on the three tenants of the higher education management model; recruitment, retention and attrition management during the entire college inquiry life cycle.
* Colinqs business philosophy is centered around having strong partner relationships with it's customers. The company firmly believes having a strong customer centered focus with it's consultative approach is key to it's success, thus works diligently with the goals of each customer.
Tone and Manner:
* Forward thinking and technologically innovative.
* Cool, Clean, Personal and Professional. Did I mention...cool?! ;)
* Colinqs has their finger on the pulse of the education marketing vertical through innovative technology and services.
* Colinqs is intuitively connected to our customers needs and goals.
(Preferred & favored) - Professional Green, Blue, Grey and Natural Earth (inspired) tones. However, I’m open to see other professionally creative color combinations.
* Do Not use any color variations of: Brown, Pink and Yellow.
* Do Not use graduation caps & gowns in the logo redesign. I’m looking for originality.
ALL logo files delivered in AI, PDF, EPS, JPEG, PSD, PNG, ICO, Corel Draw and font file formats. We will immediately need business cards, letterhead for business invoices, mail envelops, etc.
The logo redesign WILL NOT be used with the current colinqs.com website. The new corporate brand and logo will be used to inspire the future colinqs.com website redesign / rebuild. So all new corporate brand and logo design concepts that we feel is all together cool, clean, personal and professional will be highly favored.