The Premier League, the world’s most famous professional football (soccer) league, recently revamped their brand, including presenting a new logo to the world.
Seems the logo did not meet it's fans expectations, and we want to see how you can improve it by submitting totally new ideas. A lion -abstract, modern, realistic, fun... you name it!- needs to be part of the logo.
We would love to see what our designer community thinks could really make the Premier League's new identity shine. In their words the focus was to create:
“...a visual identity which is relevant, modern and flexible that will help us celebrate everyone that makes the Premier League.”
"“Our aim was to create an identity that acknowledges everyone who plays a part in one of the most exciting leagues in the world. With a fresh, new take on the iconic lion, we’ve created an identity that’s purpose-built for the demands of the modern world. While staying true to the Premier League’s history and heritage.”
We offer you the challenge of creating a logo that represents what the Premier League’s new branding is about. Think the new logo could pack a little more punch? Think it’s still too “traditional”? Do you love it just the way it is, and want to add your own spin? Do you have a brand-new idea for what the Premier League’s new logo should be? We want to see all of your ideas!
*Please note that this is not actually a contest for the Premier League - this is a 99designs Community contest. The Premier League's released a new logo, and we want to see what YOU would create in its place!