To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
-- convey our whimsical nature and enthusiasm, our uncontainable creativity to produce highly sophisticated visual content
-- the key word is "Mad" not "Hat"
-- we need a symbol, a visual idea–– be it an object, a character or an optical illusion
(the symbol does not need to be a HAT per se (We may even drop the word "Hat" if we come up with a good enough symbol)— so if the symbol is in fact a HAT, then try omitting the word "Hat" in the text and have it just say "Mad Creative" and the HAT implied in the visual)
-- organic or antique-- try to create something that doesn't look like it was created with a computer
-- try mixing serif & san serif, juxtapose old-fashioned with new and fresh (wisdom + technology)
-- we also like 1900's line art lithograph look