Athenabelle is a fabulous designer. The logo she developed for our company was original, special and reflected the personality of the brand we have created. She was able to follow our brief really well and interpret our needs through her designs.
Not only has she got strong design sense, but she's also professional and easy to deal with. She takes feedback well, and works hard to find the best solution with you.
How tf2010 started their logo design journey
We are an up and coming invitation and stationery company with a high-end clientele and sophisticated, yet simple product designs. Our stationery is currently sold in 18 retail locations and our core business is custom stationery for weddings and special events. We are working on several innovative wedding displays for ceremonies and receptions and will be ramping up our efforts in the coming year. We are young, chic, fresh and poised to provide elegant and unique products to our stylish consumers.
Tell us a bit about who you are and the people you reach
Our products appeal to a range of consumers who want quality, custom stationery at prices that aren't outrageous. A large portion of our audience is made up of sophisticated, high-end brides that understand the value of amazing invitations and collateral. They range from early 20's to late 30's. Our consumers are not bargain hunters, but appreciate high value for their money and are willing to pay extra to customize their pieces to exactly what they want.
We are looking for an extremely chic yet simple design. Clean lines and sophistication. High-end, yet obtainable. Our logo should be eye catching and memorable, but also able to easily transcend into other collateral pieces like letterhead and business cards. Since we are designers ourselves, we appreciate uniqueness and are open to almost anything that we can build a look and feel around. Our tag line is "Set the tone. Make an impression", and the logo should reflect that feeling. Since our main clientele is mostly made up of brides, the logo should be classy and clean.