To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
The logo attached is for a Catholic hockey camp called Spirit Hockey Camp. We are re-purposing that organization to CatholicSportsCamps.org, which frees up the "(Holy) Spirit" brand for Spirit Consulting. I want the Spirit Consulting Logo to be in the same vein as the Spirit Hockey logo, but different. I like the idea that Spirit Consulting is in the center, with wings on either side of the Spirit Consulting. Since our audience and customers are business professionals, the logo can't be too urban. It can't be something you would see spray painted on buildings. It has to be something that gives confidence and has a ton of maturity. That we know who we are, we know what we stand for, and the value you will deliver to your organization. So in addition to not being urban, it can't be youthful, but it does need life. It can't be so stiff since our CEO (Me) is 34. I'm conservative but I'm not rigid. I'm very loving and joyful, and I want that to translate into the branding.
I've also attached two photos of clients so you can better the array of people my company will service. One is a VP in a 10B organization, another is a CEO of a $2B+ company. So while I want the logo to be engaging in a professional way, I also want it to be modern so it screams life. The spirit logo presently is made for a hockey camp (youth), so I would prefer the Spirit Consulting logo is more rigid and will speak to our current and ideal clients.