We liked how a harsh image was transformed into art. There is a story behind our image and Randys made it visually appealing.
How kevin.coles started their logo design journey
Who are you known as?
British Lion Egg Products
What’s your company slogan?
We don't have a specific slogan but we need to show that this is a campaign logo where the user has committed to use British Lion egg products
Tell us a bit about who you are and the people you reach
This is for a campaign logo to get food manufacturers and retailers to pledge their support for using British Lion eggs in their products - so in a retailer branded product they would specify UK eggs. The logo is not for use on packs, but for use on websites, campaign materials and powerpoint presentations that manufacturers can use
More info on the Lion mark http://www.egginfo.co.uk and also egg products.
We are asking food manufacturers and retailers to pledge their commitment to using British lion egg products and the logo is promoting that pledge
What industry do you think your business is most related to?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
This is about using eggs in products not stocking Lion shell eggs - all UK manufacturers already do this - it's about products. We are looking for something that delivers either Committed to using safe (or quality) British Egg products in food products (or manufacturing)" (or similar words) or supporting British egg producers. It needs to incorporate the current logo (font novarese)