Tell us a bit about who you are and the people you reach
L'Atelier Fulani is a culturally-attuned and effective communication studio, in which we create products that matter and drive change.
Services we offer:
•Digital communications, multimedia content and campaigns
•Network of African photographers and videographers who can tell an authentic narrative of the continent
Promotion of African women-led businesses
• Innovative events that excite
What industry do you think your business is most related to?
Other color requirements
yellow gold, rose gold or silver
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
As a background, the Fulanis are a nomadic ethnic group who is present across Africa. They managed to keep throughout centuries their traditions, culture and identity. One of the main attributes of Fulanis is they always look elegant and regal. Attributes for the logo : sophisticated, chic, modern and edgy. Colors we like : rose gold, yellow gold or silver. When designing it please imagine it being printed ( most likely embossed) on a dark background (black, dark grey or dark blue indigo).
The initial idea we had was to have a silhouette (profile face, just lines no filling) of a Fulani woman wearing the traditional Fulani earring. But please feel free to play with the shape of the earring to come up with other ideas or suggest any out-of-the-box ideas to make the logo clean and easy to use. Maybe explore how to include the nomadic element to life? Please see attached picture of the earring. We are trying to avoid as much as possible the typical African cliché logo eg. woman with scarf, masks, etc. We look forward to seeing your designs!