aklement got their new logo design by running a design contest:
Buying group of flooring/cabinetry franchises - needs a clean, strong logo - Floors & More
Check out aklement's Logo design contest…
Floors & More is a 'buying group' that owns the home improvement franchises Floor To Ceiling and Big Bob's Flooring. Those stores sell all types of flooring, kitchen cabinetry. Floors & More may purchase franchises in the future. Our target audience is the OWNERS of these flooring store / kitchen cabinetry stores, not consumers. Floors & More is the 'Parent Company' of Floor To Ceiling and Big Bobs Flooring, both of which have their own identity. Often, Floors & More logo will have both Floor To Ceiling / Big Bob's logos underneath it, and possibly more groups in the future, so it must not be too busy. Floors & More wants to convey the following qualities to their target market: MEMBERS FIRST (the franchise members needs are OUR first priority) Trust Capable innovative responsive growth
Other color requirements
I'd like to explore the following colors: Greens Blues: Knowledge, trust, calm and honesty. Dark neutrals: Formality, mystery, exclusivity and luxury. Let designers make suggestions:
If using the initials FM as a mark I would like it to tie in with flooring/cabinerty/home somehow. Or the fact that we are a buying group, a 'parent' company. I would like to explore emphasising the '& More' since we are a buying group of franchises and offer MORE than just 'floors'. Our current logo is way too busy. we do not like the color palette. it doesn't work when it is small. it is too complicated when the Floor To Ceiling and Big Bob's logos are used underneath it. see it at www.floorsandmore.org
Every design category has flexible pricing for all budgets. Logo design starts at $299.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
aklement collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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