How Josh Peck, CCIM started their logo design journey
Founded in 1997, The Peck Company(old brand name) is a family owned business based in Richmond, Virginia. We specialize in the development and management of commercial real estate assets. Our diversified portfolio consists of industrial, retail, and office properties located throughout the United States.
Since the end of 2002, we have sourced and underwritten over $35 million in commercial real estate investments. We have arranged over $25 million in financing for the acquisition, development, defeasance, and refinance of various commercial real estate assets. We have developed/redeveloped almost 55 acres of commercial properties, including medical office, retail, and an intermodal marine terminal. We also serve as asset manager for each property, supervising budgets, capital investments, maintenance and repair projects, collections, and insurance programs. In addition, we negotiate new leases and renewals.
Tell us a bit about who you are and the people you reach
This logo should suggest sophistication and experience and have a broad appeal to the business community, Accredited Investors, Banks, Appraisers, Municipal officials, Engineers, Architects, Contractors, Small businesses, Retailers, Tenants, Job Seekers, Students, the general public.
We are looking for a logo to represent our real estate investment and development company - Peck Properties.
We would love to have the logo represent power and fiscal conservatism and here are some things to think about:
1. No Cartoons
2. Make it elegant - we want to build a brand that connotes sophistication and professional quality.We want people to feel like they should invest their equity along side of ours in income producing real estate investments.
3. The typeface should be clear, tasteful, and bold. We want something that stands out.
4. The colors should be blue(see attached file ONLY for blue color ) and a 2nd complimentary shade/color that connotes wealth (Again, DISREGARD the RED color in the attached file)