To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
This will be used as a mobile app icon.
The rough concept I had in mind was an ER in cursive print that had an arrow coming off of the R. The ER would essentially be a "road" or "route" that the users would be using to find their destinations.
I uploaded a rough concept of the idea I had in mind. The image appears to be rotated, but it shouldn't be in the actual design.
Again, I'm not tied to this design, it was just an idea I had.