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How Brentleary started their logo design journey
CRM-Ish List Award Winners
I'm a crm industry analyst, advisor, author, speaker and award winning blogger. My company, CRM Essentials LLC, is an Atlanta based CRM advisory firm covering tools and strategies for improving business relationships.
I'm a past recipient of CRM Magazine's Most Influential Leader Award. I serves on the national board of the CRM Association, and on the advisory board of the University of Toronto's newly created CRM Center of Excellence. I've been quoted in several national business publications, including the Wall Street Journal, Newsweek and Entrepreneur magazine.
I also serve on the editorial advisory board of The Atlanta Tribune magazine, and write the Social CRM column for Inc.com, and blogs at BrentLeary.com.
Tell us a bit about who you are and the people you reach
My focus is on the customer relationship management (CRM) application vendors, service providers, practitioners and anyone else interested in this industry - from small businesses all the way up to large enterprises. This audience also includes people interested in the integration of social media with CRM - what's now being called Social CRM.
I need to have a logo for an award badge. The award is called the CRM-ISH award. It's for vendors who create customer relationship management (CRM) applications and service, and for companies who create services that aren't quite CRM, but close to it. That's why the award is call CRM-ISH...
I'm calling it the ISH List for sure to play off of the way ISH is substituted for a popular four letter word. I'd love to have a fun design that plays into that, but is appropriate for companies to display as proud winners of an industry award.