Miami Life - A logo to speak to the world's elite!
bgreenberg needed a new logo and business card design and created a contest on 99designs.
A winner was selected from 579 designs submitted by 153 freelance designers.
One of the designers who made it happen
How bgreenberg started their logo & business card journey
Who are you known as?
Miami Life
Tell us a bit about who you are and the people you reach
• Retail Agency, specializing in complex/advanced life insurance solutions/planning
o For Individuals and Business
o Premium Finance Turn Key Solution Team
Provides service to individuals, business, advisors, life distribution channels(BGA,IMO, FMO)
Considered retail due to depending on situation will meet with clients
• Name represents:
o Energy, Innovation, Globalization, see "why Miami" link
o Luxury, High Net Worth Individuals
o Finance/Banking: Brickell is considered "Wall St. of South"
o Tax & Business friendly, see Business Insider article link
Think "Switzerland"
My thoughts are that "Miami Life" represents everything we want to accomplish in both the life insurance retail and wholesale marketplace. Each of these segments are rapidly changing due to aging producer demographics, Fintech, and non traditional sales channels. The name Miami Life represents our vision to disrupt/tweak the staid/traditional life sector with Energy, Innovation, & Globalization. Additionally, for the Premium Finance Turn Key Package, commonly it's referred to as a Intermediary service.
What industry do you think your business is most related to?
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
Design inspiration
Other notes
we are working with High net worth individuals. Logo needs to be very mature and sexy to the elite. Clients are global!
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