The designer came up with a logo idea direction no other designer thought about. The figurative logo idea was the key for choosing the design as a winner. Fast and friendly to work with and took remarks and wishes up fast.
- Raju Chauhan
very quick at making changes that were requested. Also gave a lot of options to choose from.
- Northern Lites
How Damon51 started their logo & business card journey
Who are you known as?
Tell us a bit about who you are and the people you reach
Target audience: K12 school district directors of student services, superintendents, directors of technology
AlpenSpruce builds simple, low cost systems to automate school district processes.
“Technology that kindergarteners get.”
What industry do you think your business is most related to?
Other color requirements
Green, Earth tones, Blue highlights
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
AlpenSpruce is a take on the alpine spruce tree. An alpine spruce tree grows high in the mountains in a generally inhospitable environment (cold, not much soil). They do well in difficult environments. The tree does not have a lot of fluff, it just does what is necessary to thrive in this challenging environment.
The K12 environment is a challenging environment. School districts have very little money and low resources in general. We acknowledge this and provide solutions that meet their needs within the context of their inhospitable environment.