Design logo for the next Exxon

Industrial

We are an oil and gas drilling and production company. We acquire oil and gas wells and drill new oil and gas wells. Our target audience includes other oil and gas companies (primarily the C-suite executive level people); financial capital lending institutions; private equity firms; and oil and gas service providers. These are mostly males, ages 45-65 years, mostly U.S. based, with high education levels, and very familiar with all oil and gas related terms and descriptions. Designs that incorporate an image that depicts earth layers are what we are looking for.

It is our thinking that earth tone colors may be best because stratum represents layers of the earth. The definition of stratum is a bed of sedimentary rock which for our purposes is where some layers will contain oil and/or gas, so possibly use colors to show the oil/gas layer. But we want to have some strong energy coming from the colors. We are comfortable with a logo that works on a black or dark grey background if that could work. You can look at our current website and see the earthy colors we have now www.stratumpetroleum.com.