We are looking for a clear, powerful, dynamic, unique, somewhat playful logo design for our tech startup, HARTS Positioning.
Essentially we work with sensors and wireless connectivity and map out on the floor plan of a factory or shopping centre where tracked machines / shopping carts / personnel / visitors have been spending their time during the day, creating visuals like maps, heat maps, analytics dashboards etc.
Our company is about constant connectivity, data, maps, tracking.
We are looking for a logo that's smart, original and creative and makes people think. The main challenge for the logo is that although we are a serious business and our clients are big industry organisations, we are still a startup, a young and dynamic company and would like to have some playfulness in the logo.
Some keywords that are relevant for us are (but please feel free to think outside of the box): sensor, heatmap, map, GPS, tracking, indoor, coordinates, tag, deer, antler, coding, connectivity, wireless.
Please avoid using stock images and generic icons.