ryan.gnesin got their new logo & brand guide by running a design contest:
Logo redesign for cool, modern private equity/ecommerce startup!
Check out ryan.gnesin's Logo & brand guide contest…
Accounting & Financial
We're a private equity firm that purchases consumer brands. In a nutshell, we buy online businesses (mostly on Amazon) and we grow them online through branding, marketing and being expert Amazon sellers. We want a logo that says first to small business owners "we are good guys - fair, on the ball and great to work with" and secondarily that says to new employees "we're a cool, innovative company to work for with a great culture and ways of working". We want to look savvy, super modern, trustworthy, and smart.
Other color requirements
maybe throw an orange or accent in there if it gets too dark or masculine
We did a previous 99designs contest for our logo, but we had to change our winner significantly after finding out the idea was copied, and we don't like what we ended up with after that. So we're bringing it back here to get something better. Attaching both versions for reference (our original choice + the compromise we aren't so keen on) and some other competition entries we liked first time around. We like: a logo that looks like an R, the use of Amazon colours (to an extent, not essential but maybe relevant), a modern typeface and a clean, simple look. Something that suggests momentum, growth, strategic activity is cool. We want a flexible logo which can be used as icon + text or just icon. We don't like: logos that require a single colour background or are boxed in to a square/shapes, breaking the line on [Recom] and [Brands] (all on one line please), too corporate looking/stiff/boring, or copycats!
Every design category has flexible pricing for all budgets. Logo & brand guide starts at $429.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo & brand guide.
Designers across the globe delivered design magic.
ryan.gnesin collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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4 days ago | 13 min read