DICE to meet you - A new fun dating app, needs a friendly and simple Logo!

Dating

- DICE to meet you - Is a new concept of dating app, that aims to make the dating app experience more fun, entertaining and creative. In a nutshell people will send and receive invitations to events or activities instead of a simple swipe. Unfortunately the name of the app was a big issue, because every possible name have been already taken by other minor dating apps and DICE was the best free name based on some surveys. The target audience will be young users (users of TikTok and Instagram), looking for a partner or a friend that share the same interests. Because of the invitation mechanism, the gamification of the swipe feature will drive higher engagement than the usual dating app. The first target market will be Mexico as a trial, followed by USA.

For the logo I would prefer a very minimalistic logo, possibly with an Icon (like Tinder, Bumble, Deliveroo, etc.) and I would prefer just two colors: white and another one of your choice. I like the Logo to be extremely minimalistic and friendly. We can even work around the idea of a hand throwing dices.. For the Icon, I would try to avoid a pure dice, otherwise it would look like a gaming app. The logo should give the idea that the app is about People, meeting people, connection or dating. If we cannot do it through an icon then we can try to play with the letters. I was trying several other option: a stylized dice looking like a face, a hand throwing dice looking like a greeting gesture, or a simple dice face that might remind to the simple bumble logo (which doesn't really mean anything). Dice, according to Urban dictionary, also means "That's Nice", so we can explore the possibility of avoiding icons and using a simple nice font (similarly to Canvas or Virgin). I am completely aware that doing an Icon with the name DICE is a challenge, i already had startup and the other logos were much easier. I trust your expertise. We can even explore the possibility of not using the simple word DICE, but use DTMY (which is Dice To Meet You... just food for thought). Please look at the attached file. Thanks, Marco

Every design category has flexible pricing for all budgets. Logo & brand guide starts at $429.