lwestmedia got their new logo & brand guide by running a design contest:
Design an unapologetic logo for a craft brewing company
Check out lwestmedia's Logo & brand guide contest…
Food & Drink
Our product is craft beer. We pride ourselves in creating some of the best craft beer on the market today. Each one is carefully crafted and experimented with, to ensure we have the best infusion of hops and flavor. Our goal is not to just create craft beer, but an experience. (Brash - strong, energetic, or irreverent) Our target audience, based on the industry, tends to be 30 and up, but we want to appeal to a younger crowd, as well. I will add some other companies that we like the style of to help clarify our feel and look. We may be brash, but we are passionate about our beer and people.
I realize that this will be a hard request, but we would like to stay away from including hops in our logo. I know that may limit your creativity, but hops are too common in craft brewery logos. We'd like to play off of the name. UPDATE: Other options to play Brash - strong, energetic, or irreverent. This can be grungy, modern, abstract- we are pretty open to concepts. We are two guys creating our passion at the moment, but realize the impact that is generated through excellent branding. UPDATE: Other options to play off of: we are located in West Virginia. We love hip hop, heavy metal and classic rock. Spray paint and graffiti isn't our passion (something that we actually do), but we love to admire it and think it's pretty badass. We have tattoos and aren't afraid to go against the grain. Brash should embody the thought that we aren't the same as the rest, as you design. We are different, the brand should be different and stand out against the rest. Push the limits of the design, and don't think "corporate".
$429 Bronze package
Every design category has flexible pricing for all budgets. Logo & brand guide starts at $429.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo & brand guide.
Designers across the globe delivered design magic.
lwestmedia collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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6 days ago | 23 min read