christinapetre got their new logo & brand guide by running a design contest:
Design a DJ company logo & brand aesthetic for female owned business
Check out christinapetre's Logo & brand guide contest…
Entertainment & The Arts
We are a luxury/high end dj, lighting, and entertainment service based out of LA. Target clients are couples looking for dj services for their wedding, and private events including birthdays, large scale school dances or music festivals, and decerning corporate clients.
Hello! And thank you for considering my logo brief. The "problem" we are trying to solve is that logos and branding in the dj and entertainment space typically feel either outdated/stuffy/, or are poor attempts at looking fancy, OR are too loose/informal/trendy. The sweet spot would be something that feels luxurious without being “stuffy”, and has texture/personality, without looking childish or too informal. I typically favor a less-is-more design philosophy, but I'm open to creative ideas or iterations that are more complex that build off of a simple foundational logo. I like big, simple, and bold typography, but am not married to that style if you have a unique idea. I've included some images for inspiration. I'm hoping to avoid the cliche icons for music entertainers, i.e. headphones, music notes, or sound level meters, but if music-specific iconography was VERY well integrated in an original, simple, and impactful way, it could be cool. I'm also ok with abbreviating the name to "Co.", if that supports the style or the design. Also, if you are wanting to use the name "ProLux DJs", I'm open to that as well. Looking for a logo that works in black/white, (would like to see the logo in your regular design and in the negative) but I'm also needing a version or brand guide with at least one tertiary color/shade as this logo will be the foundational branding for a website, brochures, decals, etc. A little about the business. I'm a female dj who has been playing for about 15 years in nightclubs and small festivals. As a dj company, we are targeting the higher-end of the market and our clientele will be attracted to design that feels luxurious and high end, but that still has texture and soul. The company is composed of myself and a handful of really talented, experienced djs who share my dream of elevating the private event space and always providing a premium experience. Looking forward to working with you! p.s. It's definitely time to redo my own dj logo and I will need updated logos for some of my guys. I'll need both print and digital design work, including: brochure layouts, trade show booth designs, stationary, social profile artwork, business cards, and other design work in the near future, so I'd prefer to connect with a long term designer and build a relationship for future projects. Thanks again!
Every design category has flexible pricing for all budgets. Logo & brand guide starts at $429.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo & brand guide.
Designers across the globe delivered design magic.
christinapetre collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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