Desigh a youthful logo for the new online toy store

Retail

We are the new kid on the block for online toy selling at the Hungarian market. Our brand name is the domain name: jatek.hu (and with accents játék.hu) which is like toy.com just in Hungarian. játék = toy We sell every kind of toys (board games, dolls, Lego, wood cubes, swimbelt and everything else that you can imagine). We do not have any specialization. Our main target are women, mostly mothers but we also have male customers. We sell toys for every age group from 0 - 18+ Currently we are an online webshop only but in the future we plan to open physical stores, so the logo / branding would be used offline too. Later we would like to use the logo on stickers, boxes, etc (but we do not need plans for these in this contest). We would like to have a youthful, modern logo which is as simple as our easily memorizable name (jatek.hu like toy.com). Youthful but not childish! Furthermore we would like to connect a character / mascot to the brand which can represent the brand on its own later when the brand is widely recognized. It can be an animal figure, mascot or anything other characteristic item which is youthful and modern and recognizable.

Every design category has flexible pricing for all budgets. Logo & brand guide starts at $429.