ja8 got their new logo & brand guide by running a design contest:
Clean brand identity for new mountain biking company
Check out ja8's Logo & brand guide contest…
We’re Trail Union MTB, a mountain biking group created by people who love to ride bikes and want others to feel the same! So we’re dropping the jargon, the bravado and the pretence to get back to what we all actually do on our mountain bikes... grin from ear-to-ear whilst getting covered in mud, just like we all did as kids and way before Strava was a thing!
We have quite a relaxed tone of voice, trying to get past the pretence that’s seen in some cycling groups and this needs to be reflected in the branding. The logo needs to be easily transferable to stickers, clothing, vehicle branding etc to ensure that we can brand all aspects of the business fully. We only have a digital store front, so the website and social media has to sell the entire brand. We like the idea of a simple logo, possibly in one colour but we’re happy to see options on this and we need to ensure there’s something like trees, mountains, etc integrated to ensure that people know we are a mountain biking company. We really want designers to express themselves with the design so please don’t stick too closely to the images we have uploaded if you have a better idea.
Every design category has flexible pricing for all budgets. Logo & brand guide starts at $429.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo & brand guide.
Designers across the globe delivered design magic.
ja8 collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
MakeArt09 did a great job! Polite and is willing to work with the customer until they are happy with his work. I appreciated his hard work. He won this competition because of his creative work in addition, to his willingness to go the extra mile for his customers. Congrats MakeArt09!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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