What do you have in mind for the style and theme of the landing page?
The landing page will be used to promote a 50% off promotion through Ad Words. Any reference to 50% or the price should be in text so if we decide to change it in the future we can easily make the change. We want the 50% off highlighted along with the old price and the new price. This promotion is specific to California, so any reference to California should be in text so we can easily change that if needed.
It should have a similar tone as our website. It should be short and grabbing enticing the user to click on the call of action which should be similar to the start course section of our website.
We should also keep the images from the website footer.
24/7 Tech Support along with our phone number should be displayed.
Messages we want to get across are:
* 100% money back guarantee
* That the price cant get any lower
* That we are California DMV Licensed #E1988
* We electronically file their course completion with the DMV immediately after they finish the course for FREE. Please emphasize the immediately part.
* course price includes everything. No hidden fees.
* Since 1998
* Guaranteed to pass or money back
* Retake the course as many times you need for free
* 100% online
* No id verification
* No timers
* Take the course anytime form any computer or mobile